Ask not what is product-led growth...ask what implementing product-led growth strategies can do for you. This product-led growth book by Elsewhere Partners is an introductory level read with everything you need to know to get started with PLG. That first key takeaway? Reduce the length of your sales cycle and engage users early by defining and showcasing your product's value. Freemium tiers work wonders for remarketing efforts; free trials can highlight instant convenience and deliver a user experience your trial customers quickly learn to love. What's next? Check out the ebook to find out.
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You are totally new to the world of product-led growthYour organization is not currently product-led, but you'd like to make some changes and move toward a PLG strategyYou're considering a product-led growth model for your new company and need a better understanding of how this go-to-market plan works