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Ultimate Guide to Site Architecture Optimization

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What is site architecture and how does it relate to your SEO strategy? Well, it’s the way your website itself is built out and organized. Honestly, site architecture is a fairly advanced technical SEO technique to work with. But that’s what this ebook is for — learn everything you need to analyze, improve, and implement your own site architecture optimization.

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you should read this ebook if...

  • You’re a web developer tasked with building an SEO- and mobile-friendly website, but aren’t entirely familiar with what makes for well-optimized architecture
  • You are making your own website or blog, and would like to better understand how you should use categories and inter-page linking as part of your SEO strategy
  • You’d just like to learn more about site architecture as an advanced technical SEO concept

about this ebook

Site architecture is a foundational concept involving categorization — the types of pages on your site — and linking — how the pages on your site are interconnected. It plays a huge role in how Google assesses the technical health of your pages as a whole. Can users navigate easily? Do your top-level menus and subcategories make sense? Optimizing around this point can help you do anything from improve conversions and mobile usability, to speed up load times and cater to specific geographical audiences.

What is site architecture and how does it relate to your SEO strategy? Well, it’s the way your website itself is built out and organized. Honestly, site architecture is a fairly advanced technical SEO technique to work with. But that’s what this ebook is for — learn everything you need to analyze, improve, and implement your own site architecture optimization.

Ultimate Guide to...DeepcrawlContent & SEOUltimate Guide to Site Architecture OptimizationContent: king. The heartbeat of any marketing campaign. The underpinnings that keep a strategy going strong. And then there’s search engine optimization, which is just a basic requirement you need to cater to these days. Use some of these free content and SEO ebooks to get your content working for you toward branding, relationship building, and all-natural lead generation.Growth & MarketingWhether it's nailing that perfect brand image or deciding how to spend a budget, marketing encompasses a lot of functions. Get the inside scoop on the latest growth hack you've been considering or figure out what software stack is best. Whatever you need, these free resources will help you get there. Ultimate Guide to...DeepcrawlContent & SEOUltimate Guide to Site Architecture OptimizationContent: king. The heartbeat of any marketing campaign. The underpinnings that keep a strategy going strong. And then there’s search engine optimization, which is just a basic requirement you need to cater to these days. Use some of these free content and SEO ebooks to get your content working for you toward branding, relationship building, and all-natural lead generation.Growth & MarketingWhether it's nailing that perfect brand image or deciding how to spend a budget, marketing encompasses a lot of functions. Get the inside scoop on the latest growth hack you've been considering or figure out what software stack is best. Whatever you need, these free resources will help you get there.

Key insights

Site architecture is a foundational concept involving categorization — the types of pages on your site — and linking — how the pages on your site are interconnected. It plays a huge role in how Google assesses the technical health of your pages as a whole. Can users navigate easily? Do your top-level menus and subcategories make sense? Optimizing around this point can help you do anything from improve conversions and mobile usability, to speed up load times and cater to specific geographical audiences.

Discuss this free ebook

How much do I need to worry about site architecture if I’m using a template or pre-made type of site, such as a Squarespace, WordPress blog, or Shopify storefront?

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Mekkie Bansil
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What we loved is also what we didn’t love:

The first heading in the Table of Contents, “What is site architecture?” is pretty misleading—this isn’t a 101 book. It’s an extremely actionable, deep dive into structuring your site from the ground up in a way that is Google-friendly. But if you’re new to the concepts of information hierarchy or site architecture, the information here will most likely go over your head.

Not for the faint of heart.

Read after copious amounts of coffee.


46 pages
Table of Contents
Interviews from the field
ISBN
978-5928931537

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Daphne Georgadaki

Good read! Clear information, easy to read if you're not new in SEO. Raises good points.

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