What other objections is the SPIN Selling approach especially good at tackling?
The specialization, i.e. really focusing in on one problem and completely walking through the solution
Nitpicking here, there’s no summary of actionable steps — sort of a read through it situation
This sales ebook sets out to do one thing, but do it really well (help you overcome a prospect’s “nice-to-have” objection.) What you see on the cover is exactly what you get and isn’t that such a nice marketing touch? It’s an in-depth guide that you can literally open up and follow along with each step of the way. And that’s definitely the thing that makes this free guide more than a nice-to-have