Guide to Video Marketing

Free
Free resource by
Growth & Marketing
ebook by
Are you
Wistia
ebook cover

Building a successful video marketing strategy is much different than simply shooting and posting videos every so often. Wistia's guide to video marketing is a comprehensive look at the entire process: what tools you should use to produce engaging, professional videos; how to get started with video strategy, by considering what you want to achieve with the content you create; and what metrics signal successful video marketing.

request from publisherstart readingshare with a friend
This link contains flashing images. You can also get the book by emailing hello@nonfik.com

you should read this ebook if...

  • You are a marketer who wants to learn how you can implement video content as part of your strategy
  • You are a video creator who wants to understand what marketers are looking for and learn how you can better work with them
  • You're currently leveraging some video content but need a little advice on how turn it into a measurable, scalable marketing strategy

about this ebook

Building a successful video marketing strategy is much different than simply shooting and posting videos every so often. Wistia's guide to video marketing is a comprehensive look at the entire process: what tools you should use to produce engaging, professional videos; how to get started with video strategy, by considering what you want to achieve with the content you create; and what metrics signal successful video marketing.

Guide to Video Ma...WistiaContent & SEOGuide to Video MarketingContent: king. The heartbeat of any marketing campaign. The underpinnings that keep a strategy going strong. And then there’s search engine optimization, which is just a basic requirement you need to cater to these days. Use some of these free content and SEO ebooks to get your content working for you toward branding, relationship building, and all-natural lead generation.Growth & MarketingWhether it's nailing that perfect brand image or deciding how to spend a budget, marketing encompasses a lot of functions. Get the inside scoop on the latest growth hack you've been considering or figure out what software stack is best. Whatever you need, these free resources will help you get there. Guide to Video Ma...WistiaContent & SEOGuide to Video MarketingContent: king. The heartbeat of any marketing campaign. The underpinnings that keep a strategy going strong. And then there’s search engine optimization, which is just a basic requirement you need to cater to these days. Use some of these free content and SEO ebooks to get your content working for you toward branding, relationship building, and all-natural lead generation.Growth & MarketingWhether it's nailing that perfect brand image or deciding how to spend a budget, marketing encompasses a lot of functions. Get the inside scoop on the latest growth hack you've been considering or figure out what software stack is best. Whatever you need, these free resources will help you get there.

Key insights

Discuss this free ebook
What are the best ways to repurpose or recycle video content in terms of our wider content marketing strategy?
open quotation markclose quotation mark

reviews

of
Guide to Video Marketing
Claim this listing to respond as
Wistia

Expert review

question markclose icon
We've been doing B2B SaaS for awhile, so we're the experts for now. Apply to be an expert or learn about our methodology
of
Guide to Video Marketing
Reviewed by
Alissa Pagano
4.5
bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 10%bookmark icon 20%bookmark icon 30%bookmark icon 40%bookmark icon 50%bookmark icon 60%bookmark icon 70%bookmark icon 80%bookmark icon 90%bookmark icon emptybookmark icon emptybookmark icon emptybookmark icon empty

Value

question markclose icon
Is this ebook worth the time it takes to read it? Learn more
bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon emptybookmark icon emptybookmark icon emptybookmark icon emptybookmark icon empty

Readability

question markclose icon
Is this ebook easy to read and navigate? Learn more
bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon emptybookmark icon emptybookmark icon emptybookmark icon emptybookmark icon empty

Actionability

question markclose icon
Does this ebook offer instructions or include templates? Learn more
bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon 100%bookmark icon emptybookmark icon emptybookmark icon emptybookmark icon emptybookmark icon empty

What we loved:

What can we say? This guide delivers exactly what you'd expect, and does it well. It's super easy to read through or jump around looking for exactly what you need a little more guidance on. We thought the couple of examples at the end, with real companies successfully using video marketing, were a great note to end on.

What we didn't love:

We would have loved to see more action items and explicit how-to instructions. While each part of the book feels thorough, and all the topics obviously go together, there seems to be some missing sense of continuity or flow.


58 pages
Table of Contents
External References
ISBN
978-1234567896

Community reviews and notes

on
Guide to Video Marketing
Reviewed by
0
users
1.0
star icon 100%star icon 100%star icon 100%star icon 100%star icon 100%star icon 10%star icon 20%star icon 30%star icon 40%star icon 50%star icon 60%star icon 70%star icon 80%star icon 90%star icon emptystar icon emptystar icon 10%star icon empty

Be the first to write a review →

Companies are not allowed to review their own materials.

What did you think?

Guide to Video Marketing
We only allow reviews from logged in users to stop spam and keep reviews fair.
Your profile will be linked in your review so keep it classy and don't review your own stuff
Learn more
Thanks for your submission!

We're doing everything by hand for now, so please give us a few days to review your info.

more free

Growth & Marketing

ebooks

see all books in this category →

close icon
author
Wistia

see all books by this publisher →