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Guide to Planning an Engaging Virtual Event

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Online events are a great way to drive audience engagement, but you need to entice that audience to show up in the first place. So boost your attendance (and attendee engagement) with the tips and guidance in this free virtual event planner.

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you should read this ebook if...

  • You need a virtual event planning guide to review or share
  • You are an event manager/in charge of or planning an online event
  • You need a starting point to make the switch from in-person events to virtual ones

about this ebook

What makes for a successful online event? It has to be built on goals. Your own, your audience's. Everything from the type of virtual event you host to which platform you host it on should be based on a specific set of objectives. Including things as simple as "keep audience engaged" or "make audience want to log on." Well, it's a simple concept, but difficult to pin down the how! So as you begin planning the best online event netizens have ever seen, first you should...

Online events are a great way to drive audience engagement, but you need to entice that audience to show up in the first place. So boost your attendance (and attendee engagement) with the tips and guidance in this free virtual event planner.

Guide to Planning...GatherlyEvents & WebinarsGuide to Planning an Engaging Virtual EventSome event management adages hold true across the boundaries of reality and cyberspace, from conference venues to online event platforms. Measure twice and cut once. Allot for double the time and budget. Establish your contingency plans. With a special focus on online event planning and platforms, check out our free guides and event planning resources.Growth & MarketingWhether it's nailing that perfect brand image or deciding how to spend a budget, marketing encompasses a lot of functions. Get the inside scoop on the latest growth hack you've been considering or figure out what software stack is best. Whatever you need, these free resources will help you get there. Guide to Planning...GatherlyEvents & WebinarsGuide to Planning an Engaging Virtual EventSome event management adages hold true across the boundaries of reality and cyberspace, from conference venues to online event platforms. Measure twice and cut once. Allot for double the time and budget. Establish your contingency plans. With a special focus on online event planning and platforms, check out our free guides and event planning resources.Growth & MarketingWhether it's nailing that perfect brand image or deciding how to spend a budget, marketing encompasses a lot of functions. Get the inside scoop on the latest growth hack you've been considering or figure out what software stack is best. Whatever you need, these free resources will help you get there.

Key insights

What makes for a successful online event? It has to be built on goals. Your own, your audience's. Everything from the type of virtual event you host to which platform you host it on should be based on a specific set of objectives. Including things as simple as "keep audience engaged" or "make audience want to log on." Well, it's a simple concept, but difficult to pin down the how! So as you begin planning the best online event netizens have ever seen, first you should...

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Guide to Planning an Engaging Virtual Event
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What we loved:

The structure of this free ebook is short digestible sections, coupled with actionable bullet points. Expect advice on topics like building suspense, setting goals and choosing swag.

What we didn't love:

The introduction boasts interviews with "dozens" of event managers, but there are no references to them anywhere in the body. Who are these mystery sources? Why weren't they credited?


19 pages
Table of Contents
Interviews from the field
ISBN
978-2728401869

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