This free ebook combined theory and real-life examples
The implication that the challenges in this book are unique to a PLG model. (A Sales team not knowing what they’re selling is bad in any model)
This free ebook on product-led growth challenges leads with a line that’s so full of honesty, we have to give the folks over at MadKudu mad props: “We’re not trying to reinvent the wheel here, just help you build up a baseline for understanding what a product-led strategy entails.”
On that goal, this ebook fully delivers.
If you go into this free ebook with no (or very little) knowledge of a PLG model, you’ll come out with some insights like what data fallacies to look out for and how long to make your free trial (spoiler alert: 40 days is the best length). You won’t necessarily know what to do with what you’ve learned, but you’ll still have learned a few things.
Other things we loved were the data-based challenges the free ebook focused on and the (sparse) real-world examples (at least they're there). Overall, not a bad read as long as you calibrate your expectations to MadKudu’s own words.