Who should own revenue and other North Star metrics in a PLG model?
The most amazing take on “case studies” the world has ever seen
We now suffer from acute layout fatigue 😩
This is one ebook we’ll forgive for being packed with (what are essentially) case studies. They’re the crux of the whole thing, and it’s impressive just how many big names in PLG have outlined their real-world methods here. It’s the perfect retrospective on how the fastest-growing, most successful software companies actually did it. (Of course, your mileage may vary even if you use these best practices.)
Our biggest gripe is the packed, busy layout (gradient, blueprints, and text-heavy landscape?!) and a table of contents that doesn't match up with the PDF numbering. It makes navigation and the actual reading experience more difficult than necessary